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Guide to obtaining a sweepstakes casino license

Jerard Villena Author Profile Picture

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Jerard V.

Date Post

Nov 10, 2023

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Obtaining a sweepstakes casino license

Starting a sweepstakes casino business is a complicated and lengthy process, requiring a valid gambling license before launching your website. The existing rules and regulations are many and vary significantly from state to state and jurisdiction to jurisdiction.

Moreover, the regulating agencies and establishments are often incredibly strict about whom they’ll grant a sweepstakes casino license, ensuring that only the most trustworthy platforms and reliable gaming websites can pass the various tests.

However, the once lengthy, demanding, and intricate process becomes a piece of cake when you’re armed with knowledge and familiar with the various rules and regulations, which is the goal of this post.

Today, we’ll guide you through the steps to obtain a sweepstakes casino license, diving into each element in great detail. We’ll also mention the existing requirements you need before you can begin your sweepstakes casino license journey.

Let’s dive right in.

1. Conduct due diligence on jurisdictional requirements

Researching your state’s and jurisdiction’s requirements related to sweepstakes casinos is the first step in obtaining a valid gambling license.

These rules and regulations can significantly vary between states and jurisdictions. Knowing and understanding these requirements is crucial in obtaining a valid license, and you’ll need to adhere to each jurisdiction’s requirements to operate in those states legally.

It’s worth noting that some states, like Washington, have banned gambling casinos and websites altogether, while others have very stringent requirements and will likely require much more work. Such US states include Idaho, Nevada, Kentucky, Delaware, Wyoming, etc.

Requirements for obtaining a sweepstakes casino license

Although the requirements can significantly vary from state to state, most of them include a few standard elements that are the same between jurisdictions. These elements include the following:

  • Legal entities – Most state or jurisdiction-level establishments require you to have a legal entity registered in the state or jurisdiction where you’re applying for a sweepstakes casino license.
  • Criminal background checks – Anyone with a criminal record or imprisonment history is likely to be rejected by regulatory agencies. Therefore, sweepstakes casino company owners, employed officers, and board directors must be without criminal histories.
  • Financial stability – You’ll also be rejected if you’re in any form or amount of debt when applying for a sweepstakes casino license. Providing financial statements that prove your financial stability and the stability of your business is a vital step in obtaining a gaming license.
  • A detailed business plan – You’ll need to outline a comprehensive sweepstakes casino business plan that elaborates on your business model, marketing strategies, financial projections for the following few quarters or years, and other similar elements. Otherwise, state-level authorities might reject you.
  • Certified gaming software – Obtaining a sweepstakes casino license also requires using certified casino software for all gambling games. You’ll need to prove the software is tried, tested, and certified by a reliable and reputable third-party agency like eCOGRA or iTech Labs.

More often than not, state-level establishments also require that your sweepstakes casino includes responsible gaming measures like playtime and deposit limits and similar self-exclusion tools. These measures are necessary to prevent gambling addiction and other similar issues.

2. Obtain the required documents

Once you conduct thorough research on your state or jurisdiction’s requirements and are familiar with the elements included in these requirements, it’s time to gather the necessary documentation. Apart from the abovementioned elements and documents, you’ll likely need additional documentation specific to the state or jurisdiction where you’re applying for a sweepstakes casino license.

3. Undergo a financial and legal assessment

After you have the necessary documents and are ready to apply, it’s vital to remember you also need to go through a legal and financial assessment beforehand. That way, you comply with all your chosen jurisdiction’s legal and financial rules and regulations.

You’ll likely need to hire financial experts, legal professionals, lawyers, and similar people to help you with this step and ensure you comply with everything necessary. Although technically possible to do it on your own, it’ll take a massive amount of time and require extreme levels of research.

4. Submit your sweepstakes casino application

Once you’ve completed the abovementioned steps, you can finally apply for a sweepstakes casino license to your chosen regulatory establishment. Submit your application after you’ve paid the application fee. It’s worth noting that the application fee can vary between jurisdictions. More often than not, the application fee is non-refundable.

5. Let the regulatory authority review the application

Since regulatory agencies and the number of employees in these establishments vary from state to state, the application process can take a few weeks and up to several months.

Be patient as the regulatory authority reviews your application and the documentation you’ve provided. Remember that, at any time during the application review, the regulatory agency can request additional info, documents, or clarification regarding your application.

6. Get approval and obtain a license

After a few weeks or months, your application will be reviewed and approved, and you’ll gain your sweepstakes casino license from your jurisdiction’s regulatory establishment. These licenses are also subject to various terms and conditions.

For example, your sweepstakes casino will sometimes require an implementation of responsible gambling measures, or you can be required to submit constant financial reports of your business. Periodic audits are also often a term with sweepstakes casino licenses.

7. Pay the licensing fee

On top of a non-refundable application submission fee, a sweepstakes casino license also includes another fee after you’ve received the permit.

Various factors impact the licensing fee, including the number of sweepstakes casino games your website will offer, projected business revenues, your submitted financial documents, and other similar elements. Similarly, the licensing fee varies from state to state, so thorough research is crucial beforehand.


Although it’s a highly demanding, time-consuming, and intricate process with many complicated steps, obtaining a license is integral to starting a sweepstakes casino business and launching your website.

On your part, it’ll require due diligence related to state-level regulatory authority’s rules and jurisdictional requirements, gathering the needed documents, a financial and legal assessment of your entire business, and submitting a well-detailed sweepstakes casino license application.

Depending on the state, jurisdictions, and regulatory authority, after weeks or months of reviewing your comprehensive application, your chosen regulatory agency will grant you a sweepstakes casino license, which adheres to various terms and conditions.

You’ll then need to pay the final licensing fee and follow the rules and regulations related to your permit. Otherwise, you risk losing it.


Jerard Villena Author Profile Picture

The Author

Jerard Villena Author Profile Picture

Jerard V.

Content Writer

the author

Meet Jerard, an experienced content creator, and an all-things tech guy. He's here to help guide you through the landscape of sweepstakes casinos, one review at a time. Jerard’s passion for producing high-quality content that’s useful to the readers is always his top priority. Being a lifelong gamer has given him the skill to quickly distinguish what games in a casino's library are good or bad, to ultimately give you the best recommendations. Aside from work, Jerard loves traveling around his home country, the Philippines. A country composed of thousands of islands and with a very diverse culture where there’s always something new to learn or explore.

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