Simon Gramstad is the kind of founder whose fingerprints are on everything — even if you don’t always see them. From shaping big-picture strategy to fine-tuning the smallest tech detail, he’s constantly connecting dots, spotting patterns, and making sure things run smoother than they did yesterday. He’s been glued to a computer since the 90s (by choice), and somewhere along the way, that turned into a lifelong habit of solving problems with technology.
Whether he’s talking to partners, optimizing user flows, or experimenting with tools that make the site better, Simon’s approach is always the same: make it faster, make it simpler, make it make sense.
If there’s a better way to do something, I’ll probably find it by accident while trying to fix something else.
Simon Gramstad
Founder of SweepCasinos
If you were to ask Simon where his strengths lie, he would tell you:
When he’s not working, you can probably find Simon:
đź§ What’s one thing you always try to improve when working on a product or page?
“The path to understanding. If something’s not clear in 5 seconds, it’s not done yet.”
đź’Ą What motivates you when you’re stuck?
“Movement. Climbing, walking, music — anything that sparks momentum.”
✍️ Content pet peeve?
“Overcomplication. Clarity should never be sacrificed for the sake of sounding sophisticated.”
🎮 Last game that hooked you?
“Poker. It’s a blend of strategy, psychology, and adaptability—much like business.”
Carnegie, Dale. How to Win Friends and Influence People
“Still one of the most useful books for both life and business. Timeless advice.“
Don Miguel Ruiz, The Four Agreements: A Practical Guide to Personal Freedom
“A concise guide to personal development rooted in ancient wisdom. Its principles are straightforward yet profoundly impactful.“
Sincero, Jen. You Are a Badass and You Know It
“Sometimes you need a reminder that confidence is a mindset — and this book delivers that.“
Rosling, Hans. Factfulness
“A fantastic reminder that the world isn’t as chaotic as it looks when you rely on data.“
Most things don’t need more features – they need fewer steps.
Simplify the path, not just the interface.